Module II: Cheung Kong Graduate School of Business, Sanya, China – 3 days in January, 2011
Corporate Level – Strategies for Multinational Companies in Emerging Markets and Responses to China's Challenges
Context
The financial crisis has changed the international business landscape, and China is playing a more important role than ever before.
To be successful, multinational companies must know more about China's economy, policies and culture, and understand how to compete and cooperate with local companies especially when the economic growth patterns in China are undergoing drastic shifts that create new challenges.
World-renowned faculty from Cheung Kong GSB and Columbia Business School will provide the context and the keys to better understand how to enter and develop business opportunities in the Chinese market. Chinese Government Officials, Chinese CEOs, and other multinational company professionals will also offer insights to understanding Chinese economic development.
All program sessions are taught in English and participants should be proficient in the language. Simultaneous translation, and the necessary technology, will be provided for panel discussions as some of the panel members do not speak English. Sequential translation will be provided during networking events for communicating with visiting CEOs.
Audience
Global Business Strategy: China is designed for senior-level executives from international corporations who want to expand their current operations in China or plan to penetrate the Chinese marketplace.
Benefits
Global Business Strategy: China maximizes the thought leadership of Columbia Business School in the United States and the practical application of Cheung Kong GSB in China. Participants will leave the program knowing how to position China within their company and understand the intricacies of the country's policies and economy. While in China, participants will have the rare opportunity to meet with more than 1000 chairpersons, CEOs and senior executives from China's top corporations such as Sohu.com, Anta Sports and Redstar Macalline, and rising stars of Chinese private enterprise.
- Cheung Kong Annual Forum (more than 2000 of China's most successful entrepreneurs, and 100 China country managers of MNCs will attend)
- Outlook on China's economy and policies
- Sustainable development and commercial opportunities in China
- New developments for multinationals in China
- Strategies for cooperation with Chinese companies
Faculty
Chen Dongqi
Associate Dean of the Macro-Economics Research Institute of the National Development and Reform Commission
Chen Dongqi has a doctorate in economics and is a researcher and doctoral mentor. He serves as the Associate Dean of the Macro-Economics Research Institute of the National Development and Reform Commission. He was the Superintendent of the Economics Research Institute of the former Planning Commission of the State from 1999 to 2003. He was the Associate Dean of the Graduate School of the Chinese Academy of Social Sciences from 1994 to 1999. He became an assistant bureau level cadre of the Scientific Research Bureau of the Chinese Academy of Social Sciences in 1993. Dr. Chen was the Associate Director of Macro-Economics Office of the Economics Research Institute of the Chinese Academy of Social Sciences from 1988 to 1993. He did postdoctoral research at the University of California, Berkeley, from 1992 to 1993. He was recognized as an outstanding student in the Harvard University's economics department from 1989 to 1990. He was recognized as the Prominent Contribution Expert of the Chinese Academy of Social Science in 1997. He gained his doctorate from the Graduate School of the Chinese Academy of Social Sciences in 1991. Dr. Chen won the Sun Yefong Economics Prize in 1990 and 1992 and has been an expert entitled to special government allowance since 1992.
Li Daokui
Professor of Economics
Li Daokui is the Mansfield Freeman Professor of Economics and dean of the finance department at Tsinghua University's School of Economics and Management. He is also director of the Center for China in the World Economy (CCWE) at Tsinghua University's School of Economics and Management. He taught at Hong Kong University of Science and Technology from 1999 to 2004 and at the University of Michigan from 1992 to 1997. From 1997 to 1998, he was research fellow at Stanford University's Hoover Institute. His research expertise includes economy development, international economics and China's economy. His recent research interests include the impact of China's rise on energy and greenhouse gas emissions, as well as the internationalization of China's currency, the RMB. He was the chairman of the Chinese Economists Society (CES) from 2001 to 2002. He served as the editor for academic journals including the Journal of Comparative Economics, The China Review and the Economics Bulletin. He has served as a research fellow at the Europe's Centre for Economic Policy Research (CEPR). He is a member of the Association for Comparative Economic Studies (ACES). He is also a member of the Chinese People's Political Consultative Conference and the deputy to the People's Congress of Beijing City.
Wang Zhile
Director, Research Center on Transnational Corporations, Ministry of Finance and Commerce
Wang Zhile is the director of the Research Center on Transnational Corporations at the Chinese Academy of International Trade and Economic Cooperation (CAITEC) under the Ministry of Finance and Commerce. He is also Dean of Beijing New Century Studies on Transnational Corporations, Vice President of China Group Companies Promotion Association, and Vice President of IAC Committee of Foreign Investments. He is also a special research fellow at the Foreign Economy & Trade and International Finance Research Center at the Chinese Academy of Social Sciences. He has earned expert certificates and receives special allowances from the State Council. Since 1993, Director Wang has carried out research on bilateral investment between China, German, Japan, Korea, Singapore and the United States. He has studied the representative offices in China of over 80 transnational corporations and over 400 joint ventures. This research formed the basis for dozens of reports and publications on the world economic regionalization and globalization, transnational corporation investment in China, and transnational corporate strategy and management, corporate responsibility, and sustainable development.
Zeng Ming
Ph.D., University of Illinois at Urbana-Champaign
Dr. Zeng is professor of Strategy at Cheung Kong Graduate School of Business. He formerly taught at the China-Europe International Business School (CEIBS) and Guanghua School of Management, Peking University. Dr. Zeng has conducted extensive research on e-commerce, strategic alliances, mergers and acquisitions, and strategy of globalization. He enjoys a high reputation both in China and abroad for his strategic management expertise. For many years he has been devoted to the study of how Chinese enterprises develop, a field in which he has produced extensive original research.Dr. Zeng works closely with leading Chinese companies including Haier, Legend, and TCL. His case study on Haier's acquisition strategy won the prestigious Pedro Nueno prize of the 2000 European Foundation for Management Development (EFMD) Case Competition. His research paper, "The Hidden Dragons," was recently published by Harvard Business Review and was cited by many magazines and institutions on enterprises in emerging markets. Dr. Zeng's research has been highlighted in the Wall Street Journal and The Economist. He is now a member of the Management Association and International Commerce & Management Association.